Before I set out on my own, I spent many months researching different business opportunities. I could have purchased an existing business or a franchise. I ultimately decided to start an e-business as it is hot business trend! Many brick-and-mortar retailers are also embracing the digital marketplace to connect with prospective customers that have internet access and mobile network coverage. Although, it was easy to purchase a domain name, hosting services and various inventories, I knew I would have a hard time competing with larger players. My tension was resolved that day I learned how website live Support helps new e-businesses compete.
Website live support is an online CRM application which is integrated on e-commerce websites through an easy to copy/paste HTML code. Within 5 minutes, the web-based tool was operational! It instantly connected website visitors to a team of globally-situated operators that work as representatives of my virtual store. CSRs are thoroughly trained to live chat with customers who want to inquire about products and get clarification about company policies. Best of all, customers can live chat with a knowledgeable staff member in various languages including English, German, French, Arabic and Spanish.
What I liked about Live Support for Website the most was its ability to show me how to improve my business. Just like Google Analytics, the e-commerce solution gave me access to information about my website visitors. Upon entering the website, CSRs actively pull out data regarding a visitor’s referral URL, keyword searches, and webpage duration. Chat operators then use this information to their advantage to initiate a meaningful discussion with customers. Live Support for Website allows me to retrieve chats and learn about my customers’ buying behaviors and interests. It gives e-business an insight into how they can augment products and curate better website content.